Team USA Women’s World Cup Victory Shatters Previous Viewing Records

If you are going to win, win big and conclusively, and that’s exactly what Team USA did on Sunday at the 2019 FIFA Women’s World Cup, both on the pitch and in the ratings. Snaring their second consecutive championship, the Americans crushed the Netherlands 2-0 in yesterday’s final in Lyon, France, with goals from captain Megan Rapinoe and Rose Lavelle.

The game was also a big win for broadcaster Fox, with a 10.0/27 in metered-market results. While down 34% from the record-breaking and primetime 2015 Women’s World Cup final between America and Japan, the 8 AM PT-starting 2019 match soared 20% over the men’s World Cup final of last year in the early metrics.